The Rossoneri take a nod to the club's successful past.
Italian giants AC Milan have revealed their new adidas home kit for the 2017-18 season.
The club’s iconic red and black stripes remain central to the design, with nods to the club’s most successful periods.
We are 🔴⚫.#weareacmilan.
— AC Milan (@acmilan) May 19, 2017
The new 2017/18 Home kit by @adidasfootball.
Available now https://t.co/y29EiDL1n8 #HereToCreate pic.twitter.com/WfyJPqVmfc
The simple design takes inspiration from the dominant 1950s when they won four Scudetto titles, with the crew neck and red stripe down the middle, taking from that period.
Milan became a European powerhouse from 1987-1998, winning 17 out of the 29 trophies in its history during this period. The width of the stripes are inspired by this period’s design.
The inspiration for the design is further enhanced by choice of font for names and numbers on the back of the shirt, which is similar to what was worn by the great champions of those years.